What is the original ad blocker and what happened to it?

Pioneering extension brands like AdBlock and Adblock Plus changed ownership and adopted "Acceptable Ads" programs, charging fees to major corporations to let their ads and trackers through, ultimately breaking the trust of millions of users.

The modern, corporate-interest-free alternative

AdBlock Network was founded to return control to the user without preferential deals with advertisers. Our software updates its databases via read-only asynchronous requests to multiple independent endpoints, effectively configuring a local firewall. Our perimeter filtering layers Address and complex Advanced rules guarantee total and honest blocking, while maintaining a strict Zero-Tracking policy.